Industry Knowledge

The Rise of Experiential Retail in the Beauty Industry: Lessons from YSL Beauty’s East Hampton Pop-Up

The Rise of Experiential Retail in the Beauty Industry: Lessons from YSL Beauty’s East Hampton Pop-Up

Why the Traditional Retail Calendar No Longer Works for the Beauty Industry

Why the Traditional Retail Calendar No Longer Works for the Beauty Industry

Trends Driving the Beauty Industry in 2024

Trends Driving the Beauty Industry in 2024

Navigating Influencer Marketing in 2024

Navigating Influencer Marketing in 2024

Yuka's Impact: How Ingredient Scanning Apps Are Reshaping the Beauty Industry

Yuka's Impact: How Ingredient Scanning Apps Are Reshaping the Beauty Industry

Canada's Shifting Beauty Market is Creating New Opportunities for Brands

Canada's Shifting Beauty Market is Creating New Opportunities for Brands

Why Beauty Brands Should Embrace a Diverse Approach to Appeal to All Generations

Why Beauty Brands Should Embrace a Diverse Approach to Appeal to All Generations

CosmoProf Las Vegas 2024: Technology Meets Tradition in the Evolving Beauty Industry

CosmoProf Las Vegas 2024: Technology Meets Tradition in the Evolving Beauty Industry

The Dyson Effect: How Innovative Hair Tools Are Revolutionizing the Beauty Industry

The Dyson Effect: How Innovative Hair Tools Are Revolutionizing the Beauty Industry

How AI is Revolutionizing the Fragrance Industry: The Future of Scent Creation and Consumer Connection

How AI is Revolutionizing the Fragrance Industry: The Future of Scent Creation and Consumer Connection

Strategies for Growth Beyond Digital Hype

Strategies for Growth Beyond Digital Hype

Navigating the New Landscape: The Evolving Roles of Influencers and Creators in the Beauty Industry

Navigating the New Landscape: The Evolving Roles of Influencers and Creators in the Beauty Industry

Display Ads- Benefits, Obstacles, and Trends

Display Ads- Benefits, Obstacles, and Trends

Scalp Care Surge: How Hair Loss Concerns Are Shaping the Beauty Industry

Scalp Care Surge: How Hair Loss Concerns Are Shaping the Beauty Industry

Harnessing the Power of Data: Transforming Inventory Management in Retail

Harnessing the Power of Data: Transforming Inventory Management in Retail

From Runways to Real Life: How the Beauty Industry is Embracing Community Members as Models

From Runways to Real Life: How the Beauty Industry is Embracing Community Members as Models

Elevating Textured Hair Care: Anastasia MacKay's Lobie Brings Luxury and Inclusivity to the Market

Elevating Textured Hair Care: Anastasia MacKay's Lobie Brings Luxury and Inclusivity to the Market

Reviving Distressed Beauty Brands: Strategies for Sustainable Growth and Brand Preservation

Reviving Distressed Beauty Brands: Strategies for Sustainable Growth and Brand Preservation

High-End Beauty Brands Embrace Amazon

High-End Beauty Brands Embrace Amazon

Brands Tackle Conflicting Consumer Signals

Brands Tackle Conflicting Consumer Signals

AI-Driven Marketing Revolutionizes the Professional Beauty Industry

AI-Driven Marketing Revolutionizes the Professional Beauty Industry

The Future of Sustainable Beauty

The Future of Sustainable Beauty

Redefining Wholesale: How Digital Strategies Enhance Efficiency and Growth

Redefining Wholesale: How Digital Strategies Enhance Efficiency and Growth

Boosting Sales and Engagement: How Flash Sales Drive Revenue

Boosting Sales and Engagement: How Flash Sales Drive Revenue

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