iBeAuthentic

Changing the Beauty Business

iBeAuthentic is a digital communications company that increases the business of beauty distributors and brands through meaningful, personalized digital marketing.

Changing the Beauty Business

iBeAuthentic is a digital communications company that increases the business of beauty distributors and brands through meaningful, personalized digital marketing.

• Active Participation is Disruptive Change

Over 102 years of combined experience at our director level

Partnered with 44 professional beauty industry clients

Collaborating on 93 different strategies with our clients

Stay ahead in the beauty industry with the latest tips, trends, and insights from iBeAuthentic. Visit our News & Insights blog for strategies and inspiration to help your business shine.

What's New

Our Services

Education

Concierge

Inside sales

Marketing

Education Management System

Salon Loyalty

A few friends and an idea on a napkin

Our History

Our company started out with a few friends and an idea on a napkin. In 2011 we had only six employees and our five founding partners. With more than 75 years of combined professional beauty industry experience, in a small office, the business quickly expanded...